Bünsow's pre-event at Elite Hotel Knaust, the 8th of October
17:30 Admission and mingle
17:30 Admission and registration
Welcome to Bünsow’s pre-event at Elite Hotel Knaust!
Maria Åslin, Project Manager Bünsow Business Growth Forum
Magdalena Persson, MAQS Advokatbyrå
Anna Långström, EKN
Anna Söderström, Elite Hotel Knaust
18:00 Welcome to Bünsow's pre-event!
Welcome to the Bünsow pre-event at Elite Hotel Knaust!
I år utökar vi föreventet med fler valbara programpunkter. Du kan välja mellan tre olika spår:
MAQS Law Firm is organising a panel discussion on the theme of “Opportunities and threats to future investments, innovations and business.”
Swedbank invites you to a discussion on “Entrepreneurship that secures the future of business”.
EY is hosting an award-winning exhibition focusing on the economic systems and sustainable solutions of the
After the optional sessions, participants will stay for a combined networking/mingle event at The Bishops Arms.
18:00 Topic 1: Opportunities and threats to future investments, innovations and business
During the panel discussion, we will raise issues concerning crime and corporate infiltration, defence and infrastructure, academic independence, and the regulations that shape future investments and innovation.
The panel consists of:
Anders Edholm, Sustainability Communications Director SCA (Moderator)
Jörgen Berglund, Chairman of the Defence Committee
Viveka Beckeman, Chief Executive Officer, Swedish Forest Industries Federation
Micael Säll Lindahl, Regional Police Chief, Northern Police Region
Anders Fällström, Rector of Mid Sweden University
Anna Domander, Lawyer, MAQS Law Firm
Talare
Anders Edholm, Sustainability Communications Director SCA (Moderator)
Jörgen Berglund, Chairman of the Defence Committee
Viveka Beckeman, Chief Executive Officer, Swedish Forest Industries Federation
Micael Säll Lindahl, Regional Police Chief, Northern Police Region
Anders Fällström, Rector of Mid Sweden University
Anna Domander, Lawyer, MAQS Law Firm
18:00 Topic 2: Entrepreneurship that future-proofs business
How can companies navigate in a time of rapid change while creating long-term success? Swedbank’s Mattias Persson and Olof Manner provide the big picture, and entrepreneurs Linnea Stark and Jon Hillgren describe what it looks like in reality when ideas become companies and companies become international successes.
Mattias Persson, Group Chief Economist och Global Head of Research Swedbank
Olof Manner, Senior Advisor, Swedbank
Linnea Stark, Entrepreneur and founder of Savvydays
Jon Hillgren, Founder of Hernö Gin
Talare
Mattias Persson, Group Chief Economist och Global Head of Research Swedbank
18:00 Topic 3: A new economy from insight to experience and action
Here you have a unique opportunity to take part in an award-winning experience created by EY Doberman’s future lab SALLY.. Here, you can step into the story of our economic system: you can experience its shortcomings and risks and glimpse new opportunities. This is where emotion and knowledge meet, and we get the chance to reflect on what kind of economy we want to build for business, society and the planet.
The experience will be shown at New York Climate Week in September.
Anna Ryott, Nordic Chief Impact Officer EY
Tove Blomgren, Creative Director SALLY, EY Doberman
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Tove Blomgren
Tove Blomgren
Creative Director, SALLY, EY Doberman
Tove Blomgren is Creative Director at SALLY, EY Doberman’s innovation studio. With over 15 years of experience designing useful and effective digital experiences, she leads creative teams that develop services and products in everything from education and commerce to urban development.
She is a highly sought-after speaker at international industry events and universities in the fields of design and sustainability. Previously, she was a lecturer in interaction design at Malmö University and has held leading roles at research institutes, government agencies and advertising agencies.
With a master’s degree in information technology from Chalmers University of Technology, Tove combines creativity, design and technology to help organisations meet climate challenges and create value – both for their customers and for society.
Anna Ryott
Anna Ryott
Nordic Chief Impact Officer, EY
Anna Ryott is driven by a clear ambition: to make a real difference for businesses, people and the planet. She has held leadership roles in business, the UN and civil society, focusing on sustainable finance, human rights and environmental issues.
As an entrepreneur, board member and advisor, she has helped shape the business landscape of the future, including through her work with global children’s rights organisations and leading private equity funds. In 2019, she co-founded an international initiative that uses creativity and partnerships to accelerate progress towards the UN’s global goals.
She has received recognition for her commitment on several occasions and is now acknowledged as one of Sweden’s most influential corporate activists, with a unique ability to combine business benefits with social benefits.
Bünsow Business Growth Forum, 9th October
This year's theme: Future-proofing business
In an era characterised by rapid change, global transition and regional momentum, northern Sweden stands strong as a driver of innovation, sustainability and long-term security. This year’s Bünsow Business Growth Forum highlights the theme of future-proof business and how we can navigate a world characterised by rapid change, increased uncertainty and great opportunities through strategic choices. Join us on a journey that highlights our unique position in the world and how we can build resilience in an uncertain world through future-proof business. We explore how northern Sweden, with its combination of raw strength, optimism and global presence, is taking centre stage in the green and digital transition.
07:30 Registration, breakfast mingle
Registration opens with a networking breakfast.
07:50 Introduction
Let the excitement begin! We’re kicking off the day with films from our partners.
08:00 Welcome to the Bünsow Business Growth Forum
Known for her warmth, sharpness and humour on stage, she approaches every assignment with a depth of understanding and expertise that few can match. Anna Olin Kardell is back and welcomes us to this year’s forum!
Anna Olin Kardell, Moderator
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Anna Olin Kardell
Anna Olin Kardell
Moderator, Bünsow Business Growth Forum
Anna Olin Kardell is one of Sweden’s most experienced moderators and a central force behind the development of the Bünsow Business Growth Forum. With over 25 years of experience as a journalist, presenter, producer and communications expert, she has played a key role in developing the content and perspective of the forum.
Her strength lies in her ability to quickly identify core issues, put them in context and convey them with both clarity and commitment. She has led debates in Almedalen, moderated international conferences and handled complex conversations with both business representatives and decision-makers – always with a combination of sharpness, warmth and presence.
With her experience, professional judgment and ability to create meaningful conversations, Anna is a natural part of the scene again this year.
08:15 Keynote: Creating success in a new business landscape
At the opening of this year’s Bünsow Business Growth Forum, Mats Rahmström, former CEO of Atlas Copco, shares his perspective on why future-proof business is not about trying to predict the unpredictable – but about believing in our own technological development, leveraging our Swedish competitive advantages and daring to make wise decisions in times of uncertainty.
Mats Rahmström, Former President and CEO of Atlas Copco, board professional
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Mats Rahmström
Mats Rahmström
Former President and CEO of Atlas Copco, professional board member
With nearly four decades at Atlas Copco, Mats Rahmström has built a career that reflects long-term leadership, international experience and a passion for developing both people and businesses. As CEO and board member between 2017 and 2024, he led the Group through a period of global expansion, technological innovation and strong profitability.
Mats began his journey at Atlas Copco back in 1988 and has since held a number of leadership roles around the world, from Canada and the United Kingdom to several business areas within the Group. His deep understanding of industrial solutions and customer-centric innovations has been key to the company’s success.
Today, he is Chairman of the Board of PIAB and a board member of ABB, Investor and SKF, as well as a member of the Royal Swedish Academy of Engineering Sciences (IVA). With an MBA from Henley Management College in the UK and a lifelong passion for industrial development, Mats shares insights on how to combine strategic courage with operational excellence – and how to build a successful company. With an MBA from Henley Management College in the UK and a lifelong passion for industrial development, Mats shares insights on how to combine strategic courage with operational excellence – and how to build a corporate culture that lasts over time.
When Mats speaks, the audience gains insight into what it takes to lead at a global level, how to navigate fast-moving markets, and how leadership can become a force for both business and social development.
08:50 Keynote: NATO, the Nordic region and defence – What business opportunities are there?
What happens when security policy becomes part of business, and how can companies adapt in time? Focusing on the Nordic dimension and the Sweden–Norway–Finland corridor, Lena shows how the defence transition and Sweden’s entry into NATO are opening up stronger business partnerships and new business opportunities in security, technology and infrastructure.
Lena Sellgren, Chief Economist and Head of Analysis, Business Sweden
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Lena Sellgren
Lena Sellgren
Chief Economist and Head of Analysis, Business Sweden
Lena Sellgren is Chief Economist and Head of Analysis at Business Sweden, where she is responsible for the strategic analysis activities focusing on global market trends and their impact on Swedish exports. At the forefront of Business Sweden’s economic analysis, she leads a qualified team that monitors international markets and delves into how changing external conditions affect Swedish companies’ competitiveness and growth opportunities.
With a solid background in macroeconomic analysis and public finance, Lena Sellgren has held several influential positions in both the private and public sectors. She has been Chief Analyst at Nordea Markets, and has held senior positions at the National Institute of Economic Research and the Ministry of Finance. Among other things, she worked with tax economic analysis and international negotiations within the framework of the EU and OECD. She has also been an expert in a number of government inquiries and held prominent positions in business policy forums.
She is currently a board member of the Expert Group for Studies in Public Economics (ESO), chair of Statistics Sweden’s User Council for Economic Statistics and a member of the Economic Council of Swedish Industry. In addition, she is a regular commentator in the Swedish and international media and a regular columnist in the German business newspaper Handelsblatt.
09:10 Keynote: What drives growth when capital seeks new avenues?
How are interest rates, investments and capital flows affected in a world that is rapidly becoming more unpredictable? How can companies navigate a new risk landscape where courage and a long-term perspective are required to future-proof their business? Swedbank’s Chief Economist Mattias Persson and Senior Advisor Olof Manner provide an overview of the economic forces behind the next era of growth.
Mattias Persson, Chief Economist, Swedbank
Olof Manner, Senior Advisor Swedbank
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Olof Manner
Olof Manner
Senior Advisor, Swedbank
Olof Manner, Senior Advisor at Swedbank, has nearly 40 years of experience in the financial markets, with particular expertise in the fixed-income market. His deep knowledge gives him a unique ability to understand and analyze macroeconomic developments from current and historical perspectives.
After completing his studies at the University of Denver and the University of Gothenburg, Olof started his career at Montagu Fondkommission in Stockholm. He then spent 25 years at Öhman Fondkommission in various roles, including Head of Fixed Income, Deputy CEO and Senior Advisor. He then continued his career at The Royal Bank of Scotland before joining Swedbank in 2014 as Head of Macro Research and later as Head of Research. Since 2019, Olof has been working as a senior advisor, focusing on giving presentations on macroeconomics, business intelligence, geopolitics, and financial markets.
Olof is a well-known voice in the media and has been a member of Dagens Industri’s Shadow Board since 2010 and a regular participant in the Macro Podcast since 2009. He has also been a macro columnist in Affärsvärlden for the past 15 years. In addition, Olof is a highly appreciated lecturer who provides a clear and insightful picture of the international situation with his humor, experience, and deep knowledge of financial markets.
Mattias Persson
Mattias Persson
Group Chief Economist och Global Head of Research, Swedbank
Mattias Persson is Group Chief Economist and Global Head of Research at Swedbank. He was previously Chief Economist and Acting Head of Debt Management at the Swedish National Debt Office and responsible for Group Funding at Nordea. Prior to that, he was Director and Head of the Financial Stability Department at the Swedish Central Bank.
He has also participated in several IMF Technical Assistance Missions and served as a member of the Committee on the Global Financial System and the Committee on Payment and Settlement Systems at the Bank for International Settlements. In addition, he has been a member of the ECB’s Financial Stability Committee, where he also chaired the Crisis Management and Resolution Working Group. Mattias also holds a PhD in economics from Lund University.
09:40 Coffee break and networking
Green and digital transformation is not just an investment for the future, it is a business opportunity right here and now. But scaling sustainable solutions globally requires capital, courage and the right partnerships. In this conversation, we hear how EKN, together with Graphmatech, is enabling export business in the new landscape.
Karin Wessman, Head of Agriculture and Sustainability, EKN, Swedish Export Credit Agency
Ted Karlsson, CFO, Graphmatech AB
10:15 Discussion: A new future-proof economy
Can a conversation about finances really be moving?Two of Sweden’s most influential change leaders meet on stage: Anna Ryott – investor, board professional and corporate activist, and Tove Blomgren – debater and creative leader of the future lab SALLY. Based on the insights in the report New Economy explores what future business models might look like, with circular flows and an economic system where value is measured not in short-term growth but in what benefits both people and the planet.
Anna Ryott, Nordic Chief Impact Officer EY
Tove Blomgren, Creative Director SALLY, EY Doberman
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Anna Ryott
Anna Ryott
Nordic Chief Impact Officer, EY
Anna Ryott is driven by a clear ambition: to make a real difference for businesses, people and the planet. She has held leadership roles in business, the UN and civil society, focusing on sustainable finance, human rights and environmental issues.
As an entrepreneur, board member and advisor, she has helped shape the business landscape of the future, including through her work with global children’s rights organisations and leading private equity funds. In 2019, she co-founded an international initiative that uses creativity and partnerships to accelerate progress towards the UN’s global goals.
She has received recognition for her commitment on several occasions and is now acknowledged as one of Sweden’s most influential corporate activists, with a unique ability to combine business benefits with social benefits.
Tove Blomgren
Tove Blomgren
Creative Director, SALLY, EY Doberman
Tove Blomgren is Creative Director at SALLY, EY Doberman’s innovation studio. With over 15 years of experience designing useful and effective digital experiences, she leads creative teams that develop services and products in everything from education and commerce to urban development.
She is a highly sought-after speaker at international industry events and universities in the fields of design and sustainability. Previously, she was a lecturer in interaction design at Malmö University and has held leading roles at research institutes, government agencies and advertising agencies.
With a master’s degree in information technology from Chalmers University of Technology, Tove combines creativity, design and technology to help organisations meet climate challenges and create value – both for their customers and for society.
10:50 Short talk: Competitive advantages in a new world order
The world is facing a new economic reality where trade wars, demographic changes and a reshaped world order are testing companies’ competitiveness. Pontus Sellberg highlights how Sweden and Europe can strengthen their productivity and innovation capacity in order to maintain and develop their competitive advantages in a time of geopolitical uncertainty.
Pontus Sellberg, Senior Analyst, Danske Bank
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Pontus Sellberg
Pontus Sellberg
Senior Analyst, Danske Bank
Pontus Sellberg has extensive experience in financial analysis and currently works as a senior analyst at Danske Bank. He has in-depth knowledge and insights into the Swedish retail sector, which he has followed and analyzed closely for many years. He has been with Danske Bank since 2018, where his current focus is on business intelligence with a particular emphasis on global value chains and geopolitics. Through his analyzes, he supports companies in becoming more aware and confident in navigating the complex global environment in which they operate. Before Danske Bank, he worked at Norwegian DNB in various roles, including as a credit analyst specializing in durable goods.
11:05 Short talk: How Swedish solutions are gaining ground in global markets
Green and digital transformation is not just an investment for the future, it is a business opportunity right here and now. But scaling sustainable solutions globally requires capital, courage and the right partnerships. In this conversation, we hear how EKN, together with Graphmatech, is enabling export business in the new landscape.
Karin Wessman, Head of Agriculture and Sustainability, EKN, Swedish Export Credit Agency
Ted Karlsson, CFO, Graphmatech AB
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Karin Wessman
Karin Wessman
Head of Country and Sustainability at EKN, Swedish Export Credit Agency
Karin Wessman is Country and Sustainability Manager at EKN, the Swedish Export Credit Agency, and a popular speaker and moderator. Karin is responsible for sustainability and country analysis in EKN’s operations with the aim of strengthening Swedish competitiveness and enabling responsible Swedish export business to about 130 countries per year.
With over 20 years of experience in practical sustainability issues in international settings, Karin has built a broad experience in business development, sustainability and risk management, making her a sought-after voice in the dialog on sustainable business in global markets.
Ted Karlsson
Ted Karlsson
CFO, Graphmatech AB
Graphmatech is an Uppsala-based materials technology company that uses patented processes to integrate graphene into plastics, metals and other materials. The result is products with the unique properties of graphene – increased durability, improved conductivity and superior barrier properties. The company is currently undergoing international expansion, with Ted Karlsson playing a central role in shaping its financial strategy and leading its day-to-day operations.
With over 25 years of experience in the Nordic capital market, including leading positions in industrial scale-ups, he brings deep expertise in financing and a solid understanding of the strategic and financial challenges Swedish tech companies face on their growth journey.
11:25 Keynote: The world, Sweden and the game of geopolitical influence in the future
What does NATO membership, Nordic cooperation and the role of the EU mean for Swedish competitiveness? How much influence does Sweden have in these contexts? Hear more about a perspective on the future where foreign policy, diplomacy and economics are intertwined – and where Sweden’s position determines which doors will open in the future.
Tobias Billström, Advisor, lecturer and former Minister for Foreign Affairs
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Tobias Billström
Tobias Billström
Advisor, lecturer, former foreign minister
Tobias Billström is a geopolitical and international relations advisor with a long and multifaceted career in top Swedish politics. For more than two decades, he has had a decisive influence on Swedish foreign and migration policy, serving as Minister for Foreign Affairs, Minister for Migration and First Deputy Speaker of the Swedish Parliament.
As Minister for Foreign Affairs from 2022 to 2024, Billström was a key player in Sweden’s path to NATO membership and was responsible for managing several complex diplomatic issues at a time of increasing geopolitical tensions. Previously, he was Sweden’s first Minister for Migration, with responsibility for the whole area of migration, a role that has shaped the public discourse on migration for a long time. Through his roles, he has developed a deep understanding of how international policies are shaped, communicated and negotiated in both bilateral and multilateral contexts.
In addition to his policy work, he is also an active writer. In his book Skarpt läge, he provides a personal and initiated insight into the foreign policy machinery and the challenges that characterize today’s diplomacy.
Billström holds a Master of Arts in History from Lund University and a Master of Philosophy from the University of Cambridge. The combination of practical experience at the highest level and a solid academic background makes him a sought-after voice in conversations about Sweden’s role in the world and about future security and foreign policy.
12:00 Lunch
The world has never been so unpredictable, and developments are happening faster than ever. How does one lead an organisation in constant change? How do companies avoid merely playing catch-up with the world around them? And how can the potential of the entire organisation be unleashed without simply increasing the pace and workload? Susanne Bergh, CEO of HSB Riksförbund, has extensive experience of leading change and building organisations that both want to win and actually do win.
Susanne Bergh, CEO, HSB National Association
13:00 Welcome back
As one of the few strong women in the gaming industry, she has navigated her way and found her place where creativity is a source of strength and freedom. She passionately recounts her journey and how she is now a role model both within the industry and as an ambassador for Women in Games.
Hind Toufga, Business Development Specialist och Angel Investor
13:05 Keynote: Insights from the corridors of power in the United States
How does Trump’s political game affect the country’s relations with the rest of the world – and are Americans themselves equally concerned about the reactions of the outside world? Join us for an exciting deep dive into the political drama and power games of the United States.
Fouad Youcefi, Journalist, foreign correspondent and programme host
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Fouad Youcefi
Fouad Youcefi
Journalist and Programme Host
Fouad Youcefi is a journalist and presenter at SVT. In recent years, he has been SVT’s correspondent in the United States, which has undergone dramatic political, economic and cultural change. He has previously been the presenter of Politikbyrån, SVT’s major party leader debate ahead of the election, and has led several election night broadcasts.
Youcefi was born in Algeria in 1989 but grew up in Sala in Västmanland. He studied journalism at Mid Sweden University in Sundsvall and also worked for a time as a local reporter for what was then SVT Mittnytt.
13:35 Keynote: When transition moves from words to exponential action
The climate does not have time for small steps, and the business world cannot afford to stand still. Rebecka takes us straight into the future that is already here. With one foot in sustainability issues and the other in exponential technological development, she shows how we can – and must – think in new, fast and scalable ways by combining green and digital technologies.
Rebecka Carlsson, Sustainability entrepreneur and climate expert
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Rebecka Carlsson
Rebecka Carlsson
Sustainability entrepreneur and climate expert
Rebecka Carlsson is a sustainability entrepreneur, business developer and one of Sweden’s most hired speakers on sustainable transition and exponential technology. With experience from politics, business and international research, she helps organizations understand how technological development interacts with climate challenges and how business models can be built to create long-term change. Rebecka has been recognized as one of Sweden’s future female leaders by Ledarna and has been listed as one of Sweden’s 101 super talents by Veckans Affärer. Through her ability to combine visionary thinking with concrete tools, she offers a perspective that not only inspires, but shows how transition can actually happen in practice.
Rebecka has been a political expert to Sweden’s Minister of Climate and Environment and participated in the preparatory work of the Paris Agreement. She has started several sustainability-driven companies and is currently the founder of Heureka Ventures, an agency that works with strategic business development for companies at the interface between technology and sustainability. She is also a graduate of NASA’s Singularity University, an intensive program that trains entrepreneurs from around the world to use technologies such as AI, robotics and biotechnology to solve global problems.
As a lecturer, Rebecka has supported everything from global corporations to fast-growing startups and public actors in how to think long-term, innovative and sustainable. She is also the author of the book Exponential Climate Transition, which combines current research with practical examples of how business can take leadership in the transition that is now underway.
14:05 Short talk: Building for the future with sustainable energy
RES is investing in large-scale, green hydrogen production in Ånge, in the heart of northern Sweden’s new industrial hub. This investment and community development project is based on sustainability, security of supply and regional growth. It is also an investment that responds to a new reality where access to green energy has become crucial for future-proof business and survival.
Matilda Afzelius, CEO RES Nordic
Mathias Sundin, Deputy Head of Community Development, Ånge Municipality
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Matilda Afzelius
Matilda Afzelius
CEO, RES Norden
Matilda Afzelius is CEO of RES Nordic, where she is responsible for the strategic management and development of the company’s renewable energy projects.RES is the world’s largest independent renewable energy company, operating in 24 countries and active in wind, solar, energy storage, green hydrogen, transmission and distribution. RES has been an industry innovator for over 40 years and has delivered more than 27GW of renewable energy projects worldwide.
Originally a lawyer specializing in environmental law, Matilda realized early on that she would rather build renewable energy projects than represent them legally.Under her leadership, RES Norden has gained international attention by successfully combining the company’s vision of clean and affordable energy for all with a successful business model.
Among the projects that stand out under Matilda’s leadership is the Björnberget Wind Farm in Ånge municipality, one of the country’s largest land-based energy parks. Most recently, Matilda’s team has developed and sold the much-publicized Alby green hydrogen project, where RES, together with partners Norsk e-Fuel and Prime Capital, is preparing for large-scale production of sustainable aviation fuel (eSAF).
Since 2023, Matilda has been a board member of the European industry organization Wind Europe. At home, Matilda is active in the nomination committee of the largest industry association in renewable energy, Green Power Sweden, where she has previously been chairman and a long-standing board member.
Mathias Sundin
Mathias Sundin
Deputy Head of Community Development, Ånge Municipality
Ånge has turned the tables and set its sights on becoming a driving force in the green transition. Located between Sundsvall and Östersund, in a municipality with 9,100 inhabitants, investments of up to 50 billion are planned over the next 5–8 years. The focus is on hydrogen, green industrial symbiosis and creating long-term local benefits and optimism for the future.
One of the key figures behind this journey isMathias Sundin, Deputy Head of Community Development since spring 2024, with responsibility for both business and community planning. Under his leadership, Ånge is reorganising to become the cohesive ‘glue’ – an enabler that accelerates establishments, speeds up permit processes and paves the way for the municipality’s goal of 2,000 new residents.
Ånge has brought together the business community in a joint hydrogen association as a platform for collaboration. The association’s members have recently taken a decisive step towards forming a Hydrogen Valleyby securing long-term EU funding – proof that bold decisions and local partnerships can have a major impact.
Mathias brings with him over two decades of development work in Västernorrland: from Ung Företagsamhet (Young Entrepreneurship) and innovation-driven initiatives in the late 1990s to regional and national projects in sustainable development, the labour market, broadband, public transport and infrastructure. Alongside his work, he has led one of Jämtland’s largest communities, a practical school in dealing with rapid exploitation in a mountain environment. He is now using that experience to guide Ånge through its rapid expansion.
14:20 Coffee break and networking
Welcome to an unforgettable gala dinner in the magnificent Hall of Mirrors!
The evening offers a perfect blend of curious conversations, world-class entertainment and a fantastic atmosphere. As the evening’s host, Kristoffer Berglund, Theatre Director at Teater Västernorrland, guides us through the evening with his presence and storytelling skills.
Exclusive guest performance: members of the ensemble from Kristina från Duvemåla will be attending
Members of the ensemble from the musical Kristina från Duvemåla will be making an exclusive guest appearance at the dinner.
Expect an evening filled with magic, magnificent premiere music and memorable conversations!
15:00 Short talk: Sweden as an electrostatic: climate, resilience and competitiveness
How do global changes affect our country, and what unique conditions do we have to meet them? Energy is a cornerstone of the economy and modern society, and Sweden can take a leading role here. By combining climate ambitions with resilience and competitiveness, we can not only manage the risks in our world, but also write the next chapter in Sweden’s history.
Johan Granström, Head of Energy Transition ABB
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Johan Granström
Johan Granström
Head of Energy Transition, ABB
When energy became a key issue in the transition, the conversation changed too – and that’s where Johan Granström feels at home. With a solid background in technology and innovation, and nearly fourteen years at ABB, he now works on the front lines of the energy transition, collaborating closely with customers and partners.
Johan operates at the intersection of technology, business and sustainability, with a passion for making the complex understandable. His focus is on strengthening the energy industry’s ability to transition – a key to enabling transition in other sectors. This also presents a huge opportunity for Sweden to strengthen its long-term competitiveness while addressing climate issues.
With access to ABB’s broad portfolio of products, systems and solutions – and an organisation that spans from R&D to service – Johan works with early customer engagement around the energy systems of the future. He always keeps his eye on what is required for the solutions to work – in reality and over time. With a strategic holistic perspective, but also the ability to go into detail, Johan is a sought-after discussion partner and speaker as industry and society take the next step towards net zero.
15:15 Short talk: Infrastructure at the service of society
With increased focus on digital and personal security and a significantly deteriorated security situation in the world around us, Magnus Leonhardt, Head of Innovation at Telia, explores the role digital infrastructure plays in accelerating the pace of digital transformation, thereby safeguarding Swedish competitiveness and prosperity.
Magnus Leonhardt, Head of Innovation, Telia
15:40 Leading to win, even when everything changes
The world has never been so unpredictable, and developments are happening faster than ever. How does one lead an organisation in constant change? How do companies avoid merely playing catch-up with the world around them? And how can the potential of the entire organisation be unleashed without simply increasing the pace and workload? Susanne Bergh, CEO of HSB Riksförbund, has extensive experience of leading change and building organisations that both want to win and actually do win.
Susanne Bergh, CEO, HSB National Association
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Susanne Bergh
Susanne Bergh
CEO, HSB National Association
Susanne Bergh has been CEO of HSB Riksförbund for 1.5 years and has extensive experience in senior roles within banking and finance. She is an experienced change leader who builds forward-looking organizations with a focus on the external environment, customer value and business value. With a strong belief in people’s desire to do their best, she is passionate about unleashing the power and potential of the entire organization.
Susanne is a popular leader with a deep understanding of how digital transformation affects businesses, both from a hard and soft perspective. She leads with a high level of trust, inspires change and development, and creates collaboration. For her, joy at work is an obvious success factor, where an open, inclusive and developing climate is the foundation for both people and organizations to reach their full potential.
15:55 Short talk: I found my home in gaming
As one of the few strong women in the gaming industry, she has navigated her way and found her place where creativity is a source of strength and freedom. She passionately recounts her journey and how she is now a role model both within the industry and as an ambassador for Women in Games.
Hind Toufga, Business Development Specialist och Angel Investor
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Hind Toufga
Hind Toufga
Business Development Specialist, Angel investor
Hind Toufga is an inspiring entrepreneur and leader who, since arriving in Sweden, has made her mark on the global gaming industry. As one of the few strong women in the industry, she has navigated her way and found her place where creativity is a source of strength and freedom. She passionately recounts her journey and how she is now a role model in both the gaming industry and as an ambassador for Women in Games, where she works to promote diversity and inclusion and inspires other women to follow in her footsteps.
16:10 Keynote: Building what no one else dares to build with courage, failures and always thinking bigger
Petter is not only one of Sweden’s most iconic artists – he is also a driven entrepreneur and creator. Since his breakthrough in 1998, he has released 16 albums, built brands, started companies and repeatedly managed to stay relevant through smart marketing and constant innovation.
In Bünsow, he takes us on a journey through life where music meets entrepreneurship – about creativity, courage, perseverance and what it takes to stay one step ahead.
Petter Alexis Askergren, Artist and entrepreneur
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Petter Alexis Askergren
Petter Alexis Askergren
Artist, entrepreneur and lecturer
Petter Alexis Askergren is one of Sweden’s most influential hip hop artists. Since his debut in 1998, his personal lyrics and strong stage presence have shaped Swedish hip hop and paved the way for an entire generation of artists. During his career, he has released sixteen albums, won several Grammis awards, been named Artist of the Year and made a name for himself as an entrepreneur, artist and author.
In addition to music, Petter runs creative projects ranging from restaurants and wine production to art and books. His commitment also extends to promoting new talent, including through the current project ‘Petter med Getter’, where he collaborates with some of Sweden’s most interesting young rappers. In 2026, he will also return to Berwaldhallen to perform with the Swedish Radio Symphony Orchestra conducted by Hans Ek, a continuation of the acclaimed concerts from 2013.
As a lecturer, Petter is known for his personal approach and his ability to inspire through both successes and setbacks. At Bünsow, he shares his life journey with a focus on entrepreneurship shaped by the power of language and the courage to go his own way.
17:00 Closure
We are currently on the cusp of a new era of technological development, spearheaded by AI, quantum computing, biotechnology, and nanotechnology. Technology has left our computers and is now moving into the physical and biological worlds, transforming traditional industries at a rapid pace. What does this shift mean for us? What lessons can we learn from the rules of the game? And what awaits us around the corner where technology and sustainability meet? These are questions we need to start answering now, because the future is closer than we think.
Judith Wolst, Entrepreneur, Digital Advisor Author
19:00 Mingle
Building on the presentation on super innovation and radical transparency, we take a deeper dive into the practical applications of AI and digital transformation. Judith Wolst will be joined on stage by Marcus Matteby, who will highlight how both small and large municipalities can work together to meet today’s technological challenges. Through concrete examples, they will show how co-creation between municipalities, companies, and authorities can tear down old structures and pave the way for innovative solutions that shape the digital society of the future – a society where technology and collaboration are key to success.
Judith Wolst, Entrepreneur, Digital Advisor Author
Marcus Matteby, CIO Sundsvall Ånge Municipality, Member AI Commission
19:30 Festive dinner with an exclusive guest appearance by Kristina from Duvemåla
Welcome to an unforgettable gala dinner in the magnificent Hall of Mirrors!
The evening offers a perfect blend of curious conversations, world-class entertainment and a fantastic atmosphere. As the evening’s host, Kristoffer Berglund, Theatre Director at Teater Västernorrland, guides us through the evening with his presence and storytelling skills.
Exclusive guest performance: members of the ensemble from Kristina från Duvemåla will be attending
Members of the ensemble from the musical Kristina från Duvemåla will be making an exclusive guest appearance at the dinner.
Expect an evening filled with magic, magnificent premiere music and memorable conversations!
Läs mer om talarna
Kristoffer Berglund
Kristoffer Berglund
The moderator for the evening
Kristoffer is the actor who became a theatre director and a prominent cultural leader. He made his breakthrough in popular and critically acclaimed television series such as Fröken Frimans krig, De halvt dolda and Torka aldrig tårar utan handskar, where his roles made him a well-known name in Swedish cultural life.
With his experience from the stage and camera, he took the next step in his career as Sweden’s youngest theatre director for Teater Västernorrland. There, he is now working to make the theatre more inclusive, courageous and socially relevant – while also making it a powerful meeting place for the entire region.
With major roles in series such as Miss Friman’s War, The Half-Hiddenand Never Dry Your TearsWithout gloves and more, Kristoffer made a name for himself among Swedish actors. When he subsequently moved on to Teater Västernorrland in Sundsvall, he became Sweden’s youngest theatre director.
In October, we look forward to welcoming him as the evening’s master of ceremonies, where he will combine his presence, storytelling skills and stage experience to guide the audience through a magical evening.
23:00 After-party
After dinner, the festivities continue.
Please note that the programme is updated regularly and times are preliminary.